Sylvania pressed the button to continue its growth in Turkey and CIS Countries.
The 2019 China International Trade Fair, organized within the scope of the International Izmir Fair, was marked by inesa group, the main shareholder of lighting giant Sylvania in the world. The INESA management team, which participated at the highest level, also visited Sylvania Turkey in its office, congratulating the team for its successful performance in entering the Turkish market and informing them that they are ready to provide all kinds of support in the future.
INESA Group Vice President Jingang Huang, who participated in the 2019 China International Trade Fair organized within the scope of The International Izmir Fair with a large team, also visited the company's head office in Istanbul to get information about Sylvania's projects and future goals, whose market share and brand awareness are increasing day by day in the region. Huang stated that they are happy to make an ambitious start in the Turkish market and congratulated the Turkish team and underlined the team's belief that it will always maintain the excitement and vibrancy of starting work.
Ayhan Siriner, Regional President of Sylvania Middle East, Turkey and CIS Countries, stated that the spread of the Sylvania brand to all of Turkey in as little as two years was appreciated by the global management team. At the beginning of 2019, we took responsibility for all 9 Turkish Republics and started to sign important projects abroad. As Sylvania Turkey, we are proud that our area of responsibility has expanded and we aim to grow together with our business partners in this region." INESA Vice President Jingang Huang said he was very pleased with the positive impact of the Sylvania brand in CIS countries and would always give the best support to Turkey.
INESA marks the fair
In the 2019 China International Trade Fair, organized within the scope of the International Izmir Fair, INESA Group, the main shareholder of the world lighting giant Sylvania, showcased integrated lighting solutions that guide smart city applications, as well as solutions such as city management, smart food traceability, smart elevators, smart energy stores, smart display terminals. Chinese Deputy Commerce Minister Li Chenggang and Chinese Ambassador Deng Li visited the INESA booth to learn about the group's applications and latest products related to smart cities.
INESA Group Vice President Jingang Huang also attended the China-Turkey Trade and Investment Forum in Izmir, whose participants included Trade Minister Ruhsar Pekcan, Izmir Metropolitan Mayor Tunç Soyer, Chinese Deputy Minister of Commerce Li Chenggang and Turkish Ambassador to China Deng Li. In his speech, Huang explained the group's applications for smart cities and its contribution in this area.