LIGHTING IN MOBILE STORES

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Lighting is one of the most important tools of interior design. Lighting affects the air, appearance and function of a space in a positive or negative way.
Accurate lighting is especially vital when it comes to furniture stores that cater to retail customers and where even the smallest details are important due to intense competition.
Accurate lighting has a huge impact on your customers' shopping experience. Don't let an over-lit or dim store drop your sales. Here's a roadmap to help you decide how and how much to illuminate your store's light needs.
Furniture stores are usually large places by nature. When lighting these large spaces are made, the general lighting needs of the space should be taken into account and the lighting of each furniture group should be specially designed. Customers buy furniture with their eyes. They study products that appeal to them. Good lighting is needed for a good first impression that is intended to be left in the customer.

What should be the right lighting in furniture stores?

Furniture needs to be illuminated in the right light color, the right light intensity, the right angle, the appropriate number, energy-efficient and high CRI value in order to attract the attention of customers and be perceived fully and accurately by customers.

The right light color

If you sell office furniture, use lighting similar to the lighting used in offices in display sections. If you think your lights are extremely white, then use light bulbs with a light color of 5000K-5500K. This light color creates a feeling of energy in the person and increases the efficiency of operation. Customers who study furniture feel more energetic. Complete the decoration using work desk lamps that are compatible with your office furniture. Do not illuminate your furniture only with lights from the ceiling. Make sure there are lights coming from different light levels. If you can't bring electrical energy for the desks you display in your store, then you can use rechargeable desk lamps. These table lamps promise freedom by keeping you away from cable clutter in the display of office furniture. If you want to browse our catalog for wireless desk lamps, you can use the link below.
https://www.avonni.com/kataloglar/

If you are selling bedroom furniture, then the light color should be relaxing, not energizing. Use lights in 2700K-3000K color. Customers who study furniture feel better about the ambience that furniture will create in their homes with relaxing and relaxing lights. The lighting created by a chandelier suitable for your bedroom sets on furniture will lead to a holistic sense of design. Never neglect a warm and soft lighting that bedside lamps will give. Customers don't just want to see furniture models, they also want to be inspired. If you can't sell bedroom furniture without bedspreads or pillows, include lighting products in the suit as well. Present an inspiring holistic design.

Nickel Plated Table Lamp AVONNİ-HML-9001

Choose colors from 3000K to 4000K depending on furniture styles to illuminate the lounge sets. The colors in this range are neither very energetic nor pre-sleep preparation colors.
Complement your gym sets with styled chandeliers.
Include ground-footed lamps, which are indispensable for halls, in the suit.

Accurate Light Intensity

In order for the furniture to be fully and accurately seen by the customer, the light intensity must not be too high nor too low. Take advantage of the sunlight in your store's lighting. If your store is in a shopping mall or there are sections that do not benefit from sunlight, then the light level of artificial lighting should be adjusted to the appropriate value. The level of light on the surfaces that are desirable to illuminate is measured by the lux value. For more detailed information about the light level, please see our Lux lighting level article.
If you sell office furniture, it is convenient to have lights on the table at 500 lx.
In lounge sets or bedroom furniture, it is convenient to have the lighting on the product (80 cm above the ground) at 300-400 lx level. Lux meter is not a ubiquitous tool, but you can measure the light level in your location with your mobile phones by installing "Lux meter" software on the mobile phones you use.

Right Angle

A lighting in which all the lights in the furniture store come from the ceiling spots prevents the appearance of textures. They reveal their own values with the patterns and carvings they carry on furniture. The lighting used should reveal the beauty of the furniture. You can use directable lighting that gives light at different angles or you can reveal furniture textures by using lights of different height levels.
To do this, you can use a chandelier or table lamps on the furniture to prevent the lights from being the only level of light coming from the ceiling spotlights.

Appropriate Number of Lighting

Furniture stores are large places by nature. Do not consider using a chandelier in the center if the ceiling of the store is not too high. Try using closer but less powerful lighting instead of very powerful spot lighting away from each other. Do not allow excessive contrast. Prevent very bright or very dark regions from forming throughout the store. The pupils of visitors navigating between such sections constantly grow and shrink to adapt to very different levels of light. Your customers and employees who stay in your store for a long time experience eye fatigue.

Accent Lighting

Use accent lighting for any product or object you want to highlight in your store. With light, you can draw customers' eyes to these products. Allow shadows to form around the product. You can highlight your special products with remarkable lighting. The perfect balance of accent and ambient lighting is the key to the design of the store. Accent lighting can be fun, but if you highlight everything or don't highlight anything, you give up your ability to feature products. Using a small amount of strong contrast, you can focus on attracting your customers to sales areas, new products, or high-priced products.

Energy saving

You will need a large number of light sources to illuminate furniture stores with large spaces.
No customer wants to enter stores that look dark from the outside. You may face very high electricity bills due to the light bulbs burning throughout the day. Remember that the level of light you will get with the electrical energy you use is not always linear. Good bulbs can give more light while expending less energy. We call them high-efficiency light sources. You should prefer LED bulbs instead of encandesen bulbs and flouresan lamps.
Flouresan lamps are also energy efficient but have a very low CRI value.
If you are still using halogen or encandesen bulbs in your store, you should replace them with LED ones as soon as possible. In addition to high electricity bills, these bulbs also put you in a difficult situation with the extreme heat they produce. Your air conditioners will work harder than necessary to drain the heat generated by hundreds of lighting burning in your store during the summer months.

Coloral Return Index

CRI (Color rendering Index) color feedback index. Coloral return can be defined as a measure of how faithfully a light source creates the colors of the object it illuminates.
The CRI value of daylight is considered 100. The measure of the color feedback index is Ra, and for "daylight", this value is 100. The color of the products in the furniture store is extremely important for the customer. In order for the colors of the furniture to be seen correctly, the CRI values of the lights used must also be good. In a furniture store, where the details and colors of furniture are important, the CRI value of the bulbs should be 80 or higher.
For more detailed information about color return, see what is CRI.

Maintenance

The maintenance and replacement periods of LED bulbs are longer than other lighting. It is convenient to use higher quality LED bulbs in these areas to avoid frequent maintenance in places that are hard to reach in your store.
In stores with very high ceilings, it may be necessary to install scaffolding to replace light bulbs in lighting fixtures or the bulbs of a very large gallery chandelier. The cost of replacing the bulb can be much higher than the cost of the bulb. You decide where you should use the economical ones of the bulbs.

Glare and reflection

Lighting is as much about the product you will illuminate as it is about how you use the bulb or fixture. If your goal is to create an inviting atmosphere that will help customers shop effectively, the lights should not come directly to customers. The lights should be directed to the furniture you are trying to sell or where you are trying to direct customers. Consider the position of any glass or reflective surfaces. The lights should not be reflected directly or from a surface, reaching an uncomfortable level in the customer's eye.

As a result, invest in the right lighting in your store. The right lighting will help you increase sales and pay you back your investment as soon as possible. Decorative lighting displayed together with furniture contributes to both store ambience and furniture visuality. In addition, these are not only used for lighting purposes, they are supportive products that increase sales and can be sold.

Avonni Lighting Catalog 2020

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